Filling the gap between now and what’s next.
Women Impact Business offers a panel of fractional executives ready to support mission-driven organizations, guiding revenue growth, finance, innovation, operations and inclusive strategy execution. You can expect accelerated growth, expanded markets, aligned mission + margin.
What makes us unique is not only that we are women supporting women and their allies, but I have worked with all of the executives in our community. I know their ethics, expertise, and have witnessed their success.
Our Solution
Women Impact Business exists to elevate organizational and individual leadership by delivering strategic guidance, thought leadership, and inclusive growth solutions that empower high-potential talent, amplify diverse voices, elevate entrepreneurs and drive business impact.
Our Specialties
Workforce Strategy + Analytics + AI
Organizations are scrambling to redesign work, integrate AI, and build future-ready talent models. Our executives can tie together workforce planning, analytics, AI adoption, and compiance.
Sales & Go-to-Market Strategy
Many companies want to boost revenue, refine GTM strategy, or enter new markets - especially clients selling tech or tech-enabled workforce or HR solutions
Global Talent Acquisition + Employer Branding
As companies expand globally or pivot their workforce, they need expertise in HR and branding to build strategies to grow, attract and retain talent in competitive markets.
Culture Transformation
Organizations are looking to drive digital initiatives, modernize legacy systems, and accelerate product innovation - especially with an Agile mindset. Boards are bringing in fractional leaders to drive innovation to link inclusion to business performance.
How one client went from stalled to strategic
A SaaS start up client with less than 50 employees and $5M in recurring revenue needed support to scale their operations, formalize their sales processes and go-to-market strategy, as well as modernize their technology platforms. They brought in three fractional executives, a Chief Revenue Officer (CRO) 2x per week, a Chief People Officer (CPO) 12 hours per week and a Chief Technology Officer (CTO) one day per week.
Additional Project Details
Fractional CRO: Rebuilt sales pipeline, implemented HubSpot CRM, defined go-to-market strategy
Fractional CTO: Migrated platform to AWS cloud, implemented DevOps best practices and accelerated release cycle
Fractional CPO: Designed first formal performance management system, improved the DEI hiring practices and set up scalable onboarding
After 9 Months:
- 70% growth on Annual Recurring Revenue
- Sales Pipeline Coverage increased 3.5x vs 1.8x prior to Fractional Execs
- Voluntary Employee Turnover went from 18% to 8%
- Time to Market (feature release) went from 8 weeks to 3 weeks.
Meet Our Executives
Paula Bratcher Ratliff
Nancy Creuziger Wojak
Nadia Ciani
Raleen Gagnon
Daniel Friker
Let’s Build an Inclusive Growth Strategy
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